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International Tourism Partnership Introduces the Industry-wide Global Commitment to Sustainability

BY rcmaweb|RCMA News|Add a comment

Last month, The International Tourism Partnership, which brings together more than 25,000 of the world’s leading international companies, announced four goals supported by ITP member companies as the major industry reference point to drive progress toward sustainability.

The ITP Goals are a carefully constructed and practically achievable response to four of the core sustainability issues impacting responsible hospitality providers across the world. At a glance, they include:

  • Youth Employment: Collectively impact one million young people through employability programs by 2030, doubling the industry’s current impact on youth unemployment.
  • Carbon: Embrace science-based targets and encourage the wider industry to join in reducing emissions at scale.
  • Water: Embed water stewardship programs to decrease the number of people affected by water scarcity; also improve water-use efficiency and identify ways to address water scarcity.
  • Human Rights: Raise awareness of human rights risks, embed human rights into corporate governance, and address risks arising in the labor supply chain and during hotel construction.

“We have agreed on a total of four core goals, with two addressing environmental issues (climate and water), and two supporting the people who work in the hotel industry and its supply chain,” says Wolfgang M. Neumann, ITP governing council chair. “This even balance between planet and people reflects the passions and dedication of ITP members to make a real and lasting difference to a broad range of issues against which commitments can be agreed.”

ITP’s goals provide a clear call to action to the wider industry about the vital importance of using these goals as a main point to increase responsible business in hospitality. The launch also recognizes the International Year of Sustainable Tourism for Development, which calls on the industry to tackle issues together and share best practices.

“This cross-industry alignment to a single set of Goals is a fantastic achievement for the International Tourism Partnership,” says Fran Hughes, ITP director. “It is also a reflection of the increasing importance that the hospitality industry attaches to sustainability issues. As we move into the second half of the International Year of Sustainable Tourism for Development, business leaders have put competition to one side to create an ambitious vision for the future and a rallying call to the whole industry. By working together, I feel certain that these businesses will create a more sustainable future for the entire hospitality industry.”

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